Tuesday, February 26, 2013

I have a website. I've placed google ads there.How can i gain more dollar using google & how to become popular?

Q. I have a website. I've placed google ads there.How can i gain more dollar using google adsense & how to become a popular site ?

A. Write some useful articles about common things such as politics, H1N1, pregnancy, religion, technology etc. You'll find that search engines will index your blog with a wide variety of subjects.

There is no immediate, quick way to generate traffic (ie., money).

How to increase my Google Adsense earnings?
Q. I have a website where I placed google ads and Google pays me 0.03 per click - what to do?

A. The amount you can earn will depend on the

1. Responsiveness of audience to the ads = A travel website that provides information on travel to Spain will attract visitors looking for ways to arrange their travel and spend money on their vacation to Spain. Your site provides the info, but the ads will provide hotels, travel agencies, tourist destinations, car rentals -- ads that are likely to get the attention of the users of your site. This is a site that will most likely do well with Adsense. However, if you are a gaming website where the main purpose of the user is to play games on your site, then Adsense will not perform as well.

2. Ad format = some types of ads do better than others depending on your content and layout. In our case, large rectangles in the middle of the content is the best, while leaderboards do not generate as much as income. Skys are the worst for us. Experiment and measure the results via channels and see which formats work best for you.

3. Ad placement - check Google's heat map as they have tested where the best placements are https://www.google.com/support/adsense/bin/answer.py?answer=17954&ctx=en:search&query=adsense+heat+map&topic=0&type=f

4. Ad colors - sometimes ads blended into the content works wonders, but sometimes ads that contrast your site colors work best

5. Number of ad units on a page = we are allowed maximum of 3 ads + 1 ad links + 1 search box on a page. Maximize the allowed number based on the resulting look of your page (you don't want an overkill of ads). Users going to your page and reading your content may ignore the banner or rectangle at the top of the page, but may click on the ad at the bottom of the article

6. Smartpricing - the big unknown in Adsense. No one knows how this actually works. But it can affect the pricing of the ads on your site. If the advertiser paid for $0.50/click - but your site is smartpriced - then the cost may be discounted lower (e.g. $0.25). So you may try to develop a site based on high paying keywords but if smartpricing gets to you, then you may not get as much per click as what you are expecting from your keywords.

Here is Google's explanation of smart pricing https://adwords.google.com/support/bin/answer.py?answer=9562&query=smart+pricing&topic=0&type=f

Google's smart pricing feature automatically adjusts the cost of a keyword-targeted content click based on its effectiveness compared to a search click. So if our data shows that a click from a content page is less likely to turn into actionable business results -- such as online sales, registrations, phone calls, or newsletter signups -- we reduce the price you pay for that click.

Experiment with the factors above (except smartpricing, which you can't control), and see which combination works best. Remember though that not all sites do well with Adsense - even if you get gazillions of traffic but your visitors are not interested in looking for ways to spend their money, they won't be interested in your ads and won't click.

How do places like google get themselves on the web?
Q. Ok, so when you want to make a website you go and find someone to host you. But how do places like google and yahoo get themselves on the web so that anyone can acess them? Do they use a hosting person too? Feel free to be a technical as you want- I own a dictionary.
thank you for answering but how does google get itself up there- what do they do so that they are on the web. Who do they pay?

A. A website is a series of files located on a computer, that your browser opens in a way that is consistent. The computer is assigned an Internet Protocol address which allows other computers to find it. Recognising that remembering an IP address is ludicrously difficult, websites are registered with a DNS system, which assigns a domain to the IP address (eg google.com). Your browser then searches for the address you typed with a DNS system, then locates the IP address of the computer, and opens the files as a website. Providing you register with DNS server, anyone could host a website, in theory. DNS servers normally take around 24 hours to share information with each other following any changes.

Additional Information: Major internet companies like Google host their own website and domain name, so they do not pay anyone for the service.




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